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Search engines are the gateway to finding information on the Internet. In fact, a study by comScore in March 2011 found that for every two clicks generated through Google’s AdWords program, one of those clicks is from a direct referral (i.e., clicking directly on an organic listing). This statistic has
Pay Per Click marketing is an important part of search engine marketing. An effective PPC campaign can bring in ROI more than you can estimate. To have an effective PPC campaign, you need to keep a quick reference guide. So that you do not forget any important tweak or point
Did you ever put capital letters in your URL? If yes, do you know that the case sensitivity of URLs affects the SEO rankings of your website? Yes, case sensitive URLs affect your website’s ranking and SEO. When your website serves the same content for different URLs, for eg: As
