Scope creep is good

Do Not Prevent Scope Creep – You Will Loose Money

Table of Contents

What percentage of you despise scope creep?

At least half of you will answer yes to this question. Scope creep is a common occurrence. But it was obvious from the moment I posed the question to my professional friends that despised it. Normally, I ask it in the context of pricing. And most of them want to learn how to price more efficiently.

They were small business owners and freelancers, both searching for ways to increase their earnings.

Despite this, they'd all bought into the idea that scope creep was a negative thing.

What is scope creep, exactly? 

Scope creep (also known as “requirement creep” or “function creep”) explains how a project's specifications begin to develop over time, such as when a single deliverable becomes five; or when a product with three critical features becomes ten; or when the customer's needs change halfway through a project, causing a reassessment of the project requirements. Scope creep is often triggered by changes in project specifications from key stakeholders, as well as internal miscommunication and disagreements. Keep in mind that change is unavoidable: customer expectations change with time, and creating a project that meets those needs also necessitates changing the scope. As a result, scope creep is a fact that any good project manager anticipates and prepares for.

Let's take a look at scope creep from a different perspective.

I want you to stop preventing scope creep, and the only way I know how to do that is to change your mindset. So let's take a step back and see things from a different perspective.

Let's pretend we're in a really good restaurant. I'm talking about the kind where you know you'll spend more than $100 between the two of you. It's one of those once-in-a-lifetime experiences. It's not something that happens on a regular basis. And you've spent a lot of money to get the best experience possible.

Are you able to see it?

So the waiter approaches you and inquires about your order. Of course, you're celebrating – however money is money, so you order your main dish instead of the salad.

But I order a salad, and each bite makes you wish you'd ordered one like mine.

So we summon the waiter and request a salad similar to the one I'm raving about.

“No,” says the waiter, smiling at you. Sorry for the inconvenience. “At first, you said you didn't want it.”

Isn't that crazy? Take a moment to consider it. You're probably really disappointed after all you've been through to save money and get to this special moment.

Thankfully, no fair waiter can say that to you.

Consider the possibility that you requested something special with your steak. Anything rare, like a sauce or something.

“That will be a little extra,” they may say. But what are your options for retaliation? You probably say, “That's great,” and prepare to enjoy the best meal you've ever had.

I know it's not the same thing…

Now, before you run to the comments section to tell me how requesting an extra salad or steak sauce has nothing to do with expanding the scope of a web development project, let me save you the trouble.

They aren't the same, as far as I can tell. They do, however, highlight the problem I'm trying to bring to your attention. And the stark example makes it easier for you to understand what I'm trying to say.

The reason a waiter can't say like this “you can't. You said no earlier” since they're in the service industry. Does this ring a bell?

When you and I assist people with their websites, we are in the service sector too.

Furthermore, such restaurants are uncommonly frequented. What's more, guess what? As infrequently as that, people pay others to create their website. And yes, they do save – a lot more than you would expect – for this one chance to get a “professional” website built.

Only for us to condemn them or sigh an unspoken “No, Sorry for the inconvenience. You initially claimed that you didn't want it.”

Scope creep is an advantage for three reasons.

When you see scope creep as a way for a customer to communicate new needs and expectations and remember that you're in the service industry, you should see it as a plea for more work. And if you've handled the dynamic well enough, early enough, more work doesn't have to be free.

To begin with, scope creep entails more work, which entails more money.

Even if you don't order anything, you can see how much it costs in a restaurant (even a fancy one). Then, when you ask for items from the menu later, you expect to be paid. When I write ideas, I don't just make a list of what's included. I often make a list of what isn't specifically included (along with prices) in case they want to incorporate it later (now or later). It's an easy way to manage expectations.

Second, scope creep will assist in the creation of partnerships.

Customers will still be customers. They make requests and place orders, and then they pay for them. That is what attracts them as clients. Partners, on the other hand, have a longer-term outlook and work together on projects. You're a seller and they're a customer when you cut people off and limit what you can offer.

You get closer to them as you learn to accept their changing desires, understandings, and demands. And, when you engage in learning more about their life (rather than just your own and what you have to do), you will turn the relationship into a partnership.

And partners keep returning for more, suggesting that more capital will follow in the end.

Third, you'll seem less jerky than if you're constantly avoiding scope creep.

I'm not sure if you've ever been in a situation where you order something (like paying for movers) and they tell you it's not included every time you inquire about it. Yeah, it's so distracting. After all, you're spending a lot of money to relocate. The blankets should either be included or paid to me at some point. But telling me over and over that it's not included and that I should go buy them myself, along with tape, bubble wrap, and other supplies, just irritates me.

My point is that trying to avoid scope creep will make you look like a jerk. And I'm sure some people will argue that if you present change orders for anything, you'll come off as a jerk. Which is right to a tee. But that's only because the timing seems to be off.

Years ago, we were having a pool for our (then) new home, and they showed up with a full quote, as well as a list of all the extras I may like, all with costs.

“Don't worry, you don't have to make every decision right away,” they said. “You can select these tiles later, and if the price is higher than the initial quote, we can simply charge you the difference.”

They had been training me for months before I made the decision. As a result, I was anchored to that possible reality. And I didn't get irritated later on.

Don't be concerned about scope creep.

Allow your clients to change their minds. Scope creep is a common phenomenon that can be helpful.

Stop putting obstacles in the way of change orders. Finally, if you've handled expectations correctly, you'll make more money and have a stronger relationship with your clients.

Enable scope creep.

And please email me if you're working with a digital agency that doesn't “get” it. I'm happy to be your consultant and Digital Project Manager to work with you and your choice of agency.

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  • Just-iko avatar Just-iko Thank you very much for answering ☑️ ✨
  • ddev66 avatar ddev66 Put your content in the right HTML tags and Google will show it this way.

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    Put them in your website’s htaccess file if you are using Apache
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  • ddev66 avatar ddev66 You can make a 301 redirect to the correct page on your website.
    If you are using Wordpress then SEO plugins like rank math have this feature.
    If you don’t want to use SEO plugins then there are many good redirect plugins in the Wordpress repository.
    And if you are not using Wordpress then .htaccess file is your friend.
  • BrunoAfonso avatar BrunoAfonso For example, is this image, the second link "THU Main Event" goes to a different page that it's supposed to. How do I fix this.
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  • BrunoAfonso avatar BrunoAfonso Hello people, does anyone know how to fix a hyperlink within a google search?
  • ddev66 avatar ddev66 Semrush shows you all the links that it considers as toxic in its domain overview dashboard. You can then use these website list to disavow in GSC.
  • rrakesharmaa avatar rrakesharmaa I want to remove high spam backlinks via Disavow tool. So i need these links.
  • ddev66 avatar ddev66 extract high spam score backlinks.
    This is little confusing for me to understand

    Do you want to remove high spam backlinks to your website or do you want to receive backlinks from websites that have a high spam score?
  • yaswanth avatar yaswanth Now I use the Search console live URL inspector. It shows the page source and screenshot with an error(If any).
    Result: The page is not mobile friendly in the screenshot. All the element's styles are broken.

    Now, I feel like, " What the hell is happening in rich result tester? The google bot shows everything is ok, and in the search console, this is happening."

    # Problem Digging Stage final stage - Solving the problem
    The easiest way to solve the problem is to compare the thing and find the difference.
    Is rich results tester a google bot? Yes!
    Is it owned by google? Yes!
    Is it have any link with the official search console crawler? No!

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    Their IPs are different. They work differently.

    Summary: Google bot (Offical bot) is not able to crawl all elements in the webpage. It is not able to read all styling files. All other bots(services that use crawl as Google Bot) can view/crawl the page.

    List of official google bot IPs:

    Solution: Rather than digging into all files, we changed the hosting server located in the exact location.

    Thank you for reading this article. It takes a few mins to read this article, but It took hours to find the correct problem with a solution. If you find this article valuable, give it a like and if you have any questions, feel free to ask them.
  • yaswanth avatar yaswanth Solving Critical Indexing Problem (CASE STUDY)

    Last week I received a message from a friend he is requesting me to help him index a page of his website. I said, " Wait, sometime google will index automatically" Then he said he was getting problem with his homepage. So, I started digging. First, I want to find the problem. Then all other things were easy.

    # Problem Digging Stage 1 - Analyze the top layers
    Checking the basic things
    1) No Index tags
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    3) Website page Age

    Result: Nothing Found

    # Problem Digging Stage 2 - Getting Deeper
    1) Checking status codes (If there is any redirects, 404 error, or soft 404 errors)
    2) Using an SEO browser to check the web page accessibility
    3) Trying with different user agents

    Result: Nothing Found

    # Problem Digging Stage 3 - Analyzing and
    comparing past and current stages of webpage
    1) Checking the Wayback machine for any spam content history
    2) Checking the search console for errors
    3) Other page's indexability

    Result: I got some clue. Search console shows "Page is not mobile friendly."

    # Problem Digging Stage 4 -Finding the reason for the search console error.
    When I checked the web page with SEO Browser, the page was mobile friendly, and I also tried "crawl as Googlebot." Everything looks good. Then where is the problem?

    One thing was confirmed google is not able to view the webpage clearly. And all other bots are not getting any problems.

    So, I decided to use only google properties in the further process (Because only the google bot gets stuck).
    I selected three tools to process further.
    1) Google page speed insights
    2) Google rich results tester
    3) Search console Live URL inspector

    First, I used page speed insights to check If the google bot can crawl/view the page or not(If there are any issues in crawling, then the tool returns a lighthouse error)
    Result: everything is ok

    Second I used Google rich results tester. It provides the page source and screenshot of the webpage.
    Result: everything is ok
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  • rrakesharmaa avatar rrakesharmaa How can I extract high spam score backlinks for my website? Is there any free tool that provides all high spam score sites HELP ME PLEASE 🙂
  • nkap avatar nkap <@211319858258771968> hey, would you be able to share the website that you want guest posts on? I’m in touch with a few fintech businesses and can ask them whether they’d be interested in putting a post on your site.
  • ddev66 avatar ddev66 <@211319858258771968> it sure will work. Make sure to write that it’s free to post as guests. A lot of websites do not mention this and writers usually think it’s paid opportunity only.

    Keep us updated of how well this goes for your website.
  • soutaraku avatar soutaraku Thank you so much for the detailed guide. I'll see if I can put up the Guest Post page to start with! I hope my email gets bombarded in a good way haha
  • ddev66 avatar ddev66 You should start putting up a page called Guest Posting on your other website where you put articles, etc.. and put all the requirements there which you are looking for in the guest posts. Make sure to leave your email as well for easier contacts.

    Build up some links to this page. Because most of the writers are looking to write for high metrics website that have good DA, TF, etc...

    Once you have a page setup it will help you get attention from people who are searching on Google.

    Next you can start sending the URL of this page to people whom you think might be interested to write for your service on social networks like twitter, linkedin, etc.

    Also list this page URL on websites that have posts like free guest posts list in SaaS, free guest posts list in "your niche", etc. Something like this:

    These will get you enough traction to attract guest posts from various contributors over the time. Your email will be bombarded with emails following the above tips.
  • soutaraku avatar soutaraku I can translate guest post to Japanese and put it on our website to share stories from overseas. I thought it would be interesting for our readers and a good way for link building.
  • soutaraku avatar soutaraku It's not titled as contribute/guest posts page, but there's a website we put interview articles and such. We surely can put guest posts on that website.
  • ddev66 avatar ddev66 <@211319858258771968> does your website have contribute/guest posts page?
  • soutaraku avatar soutaraku Hi guys! I'm a Japanese SEO specialist/ content editor working for a fintech company, and looking for someone to put guest posts on our website (preferably about fintech or SaaS market). Are there any good place to look for people willing to guest post?

    In Japan, not many people write guest posts, so I'm kinda lost. Twitter trick is only guiding light to me, <@838326478924021760>. Thanks for sharing.
  • Deleted User avatar Deleted User trying it out right now
  • nkap avatar nkap Great idea! Will definitely try it out. Thanks mate.
  • ddev66 avatar ddev66 A good trick to get guest posts for your website. <@456226577798135808> <@755307075625549854>
  • Büşra avatar Büşra Thank you very much. I'll try 😊
  • nkap avatar nkap Yeah me too!!
  • naaz avatar naaz <@755307075625549854> Thank you for the detailed answer. Hope <@341197404302737408> finds the right solution for this.
  • nkap avatar nkap <@341197404302737408> Just these:

    You can try 3 things: (I suggest you try the 3rd option first)

    1. If there are any links in your coverage report that’s actually not from your domain/property, I’d recommend you use the Search Console’s removal tool to remove these from your property.

    2. If you’re using any page builders like elementor etc make sure you turn off search engine indexing for things like templates. You can find this in Yoast SEO settings. With this setting your templates and unnecessary pages won’t be indexed. Are you using elementor by any chance?

    3. It’s also possible that your site has been hacked. If random URLs are appearing in analytics and search console the first thing that you should do is check your .htaccess file to see if someone has put any rewrite rules.
  • ddev66 avatar ddev66 <@755307075625549854> got any views on this?
  • ddev66 avatar ddev66 did you change your permalinks sometime back in last few months?
  • naaz avatar naaz <@838326478924021760> bringing to your attention on this.
  • Büşra avatar Büşra hello guys! I need to help about SEO optimation. I'm using wordpress Yoast. I saw dummy link like as `````` I haven't these in page. Btw ı'm using google search console. Why may be this? Is anyone has idea about that?
  • ankit662003 avatar ankit662003 does anyone know how to create seo silos?
  • ankit662003 avatar ankit662003 hi
  • ddev66 avatar ddev66 Just know that we are all here to help each other
  • ddev66 avatar ddev66 No worries mate.
  • Alex25 avatar Alex25 The thing is idk what to ask .
    I'm just stuck
  • ddev66 avatar ddev66 Drop your queries here

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