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The short version is that Google generates a short list of results for a particular query, say around 1,000. That list is produced depending on whether the query and the material on the page are both relevant and timely. Following the generation of the list, Google applies several of its
Long-tail keywords help to rank easier with the right content strategy and they can be more valuable if you know how to use them. They tend to have higher conversion rates. Now, I know what you’re thinking: Long tail keywords and SEO – is that a match made in heaven?
